Athlone Institute of Technology (AIT) is inviting companies nationally to collaborate with digital marketing students on a series of live digital marketing projects over the coming 2021/22 academic year.

Supervised by experienced lecturers, students from the Bachelor of Business (Hons) in Digital Marketing and the Master of Science in Digital Marketing will undertake digital marketing projects for real-life companies.

The life of digital marketing projects

They will begin with students designing a digital marketing strategy for their host company in the first semester, before implementing the strategy in the second semester.

“This is a fantastic opportunity for companies to collaborate with us and fill their digital marketing resource gaps using our students’ expertise and knowledge of cutting-edge digital marketing methods,” says Louise Murray, a marketing lecturer with the Faculty of Business and Hospitality at AIT.

“If you think your company could benefit from such a collaboration, please get in touch. We are open to businesses of all sizes from one person operations to SMEs, right up to multinational companies from any sector.”

Now in its fourth year, AIT’s digital marketing outreach initiative has proven extremely successful and has garnered interest from a wide variety of companies across a broad range of industries.